Campaign

campaign

At her parents' house: Amit Farkash begins a new journey

It was only a matter of time before the actress and singer took another step up the fashionista ladder. Now we’ve learned that she has been chosen to be the new face of the Israeli brand Plan B.

 Amit Farkash
 Rotem Sela's new job

One of our own: Rotem Sela's new job

 OLAM campaign by Shikun & Binui Real Estate

What connects Kobi Oz and Raz Hershko? A surprising real estate project in central Israel

 An Arkia airplane. Flights to Greece have been significantly increased. (Photo: Arkia PR)

The airline launches a new spokesperson and flights starting at $299


Idan Amedi does it again: Will star in a new campaign worth NIS 6 million

In a message about perseverance, values, and belief in the journey – singer and actor Idan Amedi stars in the third consecutive campaign by the Dimri company.

 Behind the Scenes: Filming of the Amedi and Dimri Campaign

Linoy Ashram's new campaign

Sensica is launching a new campaign led by Olympic gold medalist Linoy Ashram. The campaign will present the company's flagship product—a professional at-home hair removal device.

 Linoy Ashram for Sensica

Meet: The new ambassador of the well-known sports brand

The dog Felix has been appointed as the new ambassador of the Japanese brand ASICS, with the aim of promoting movement for the benefit of body and mind.

 The dog Felix

The factory that was brought back together: Nirlat’s moving campaign

The paint company Nirlat, whose factory was completely burned down in Nir Oz, is launching a new campaign that showcases the company’s recovery after October 7.

 Nirlat

Five stars, one fashion campaign

A first-of-its-kind move in Israel: Lee Cooper brings together five football players from rival teams as ambassadors for summer 2025, in a campaign with an investment of NIS 1.2 million.

 Lee Cooper's football team

Kobi Oz received a new and surprising role at a major real estate company

Musician Kobi Oz and Olympic athlete Raz Hershko were chosen to lead the marketing campaign for the OLAM project by Shikun & Binui Real Estate in Or Yehuda.

Avishay Kimeldorf, Dan Moyal, Raz Hershko and Kobi Oz

What is a Stranger Things star doing in a commercial for the Israeli company?

Fiverr launches a new campaign for its new AI platform - Fiverr Go - starring Brett Gelman, star of the hit series Stranger Things.

 Fiverr's new campaign

The hot lotus: Patrick Schwarzenegger stars in Hilfiger’s new campaign

Tommy Hilfiger celebrates 40 years of inspiration from the sea. The Summer 2025 collection, featuring the star of The White Lotus, blends contemporary sportiness with a tribute to sailing tradition.

 Patrick Schwarzenegger stars in Hilfiger’s new campaign

The new campaign by Katorza and Yatzpan

A new campaign for Kashkash features a playful exchange between two beloved Israeli comedians. The campaign encourages the use of mobile cash.

 Israel Katorza and Eli Yatzpan

Mashbir - for new moments

Hamashbir launches a new brand language and launches a wide-scale campaign.

 Hamashbir, 2025 campaign

After his death: Yehuda Barkan stars in a burger chain campaign using artificial intelligence

An Israeli burger chain is launching a new Independence Day campaign featuring the likeness of actor Yehuda Barkan—recreated using artificial intelligence and with the approval of his family.

 Burgers Bar (B)'s new campaign